A family that produces cashmere and precious yarns clothing since 1977: this is briefly who we are.
An artisan family company which has cashmere in its DNA, Carlo and Anna Maria started their business producing high quality knitwear which eventually led to cashmere garments production.
Every single piece is entirely Made in Umbria and it is realized by skilled and extremely capable hands, both within and outside the company; these hands are part of every step of the process, from mending to finishing, everything is handmade, and each piece has to pass strict quality checks to receive the label with the rose.
After all, everybody knows that quality deserves time, attention, devotion. This is what we have learnt from our history, which has deep roots into tradition and is also capable of evolving and looking ahead, to the future.
Very important for this has been the entrance into the company of Saulo and Adria, son and daughter of Carlo and Anna Maria, who brought in their 2.0 vision. The abandonment of the private label and a “think global, act local” approach are just a couple of examples of the changes operated, including a green approach to the whole production.
Our mission is to guarantee the highest quality on raw materials and production, with particular attention to a timeless and beyond fashion design of the pieces.
Tradition and innovation walk together in our company; tradition and innovation complete each other to realize the best possible product that still values a people oriented dimension.
The first and most important treasure for I Rocchi Cashmere is people and human relationship and trust, built along the time. Not just trust in our suppliers, selected among national and international companies which completely understand our requests and needs; not just trust in the external lab to which we send part of our production; not juts trust in our commercial network: we highly value human relationship and trust also with our clients, who come from all over Italy and abroad to visit us.
We welcome the, talk to them, show them our production, get them to touch – physically – the clothes they will afterwards order; and thanks to this direct, human contact we are able to better understand their needs and offer a completely tailored service.